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Writer's pictureJosh Bien

Do You Really Need A Website?




First Click August Long Form Content


If you’ve ever wondered whether or not you actually need a website, the answer is, “Yes”. You absolutely need a website in today’s high tech world or you will be virtually invisible to your clients.


On Your Own


Having a website is key. For most individuals, they will start building their own website on a popular platform with ready-made templates. This can be a great option for people just starting out, who are unsure whether or not their business is going to take off. These sites help individuals create a basic site to get their names out there and for some, this may be all they need to initially succeed.


Professional Websites


Many people will decide to create a website for their business on their own, but not everybody wants to take this route. Some people don’t have a technological bone in their body and others just don’t have enough time on their hands, so rather than building a website from scratch, they will seek out the services of a professional Digital Marketing company.


Working with a Digital Marketing company isn’t for everyone, but it can definitely make life easier. A good Digital Marketing company will meet with their clients to discover all the important details of the business, the owner’s goals, and to figure out branding.


Artistry


Building a website that is visually appealing to humans can be challenging. You don’t want to have anything too busy or with mismatched colors and patterns. Designs should be clear, concise, and give your potential customers all the necessary information to make a decision on whether or not they want to use your product and/or services.


SEO


Building a website takes time, but it isn't rocket science. Just about anybody can make a website if they’re willing to give it a try; However, building a website and building a website that can be found on the internet are two different things.


If you want to be found on the internet, your website needs to be optimized. An optimized website is organized in a clear fashion, loads easily, and helps businesses get found on the internet. Websites that aren’t optimized can be disorganized, take forever to load, and Google has a hard time figuring out what exactly the page is about. A bad website can


Re-Design


Once an individual has a website, it’s important to perform regular maintenance on it. There are times where websites can glitch, words can get cut off, or images may move or disappear. This could leave a website missing important details and it can look unprofessional, both of which can hurt a business.


Even if a person is checking their website for errors monthly, updating the site is still important. Keeping up with social trends is important. For instance, at one point, rotating pictures was a hit. Now it slows loading speed and many people browsing the internet find it distracting.


Conclusion


If you’re looking to grow your business, it’s important to start with a good website that is not only visually appealing to people, the information is presented in a clear way, so Google knows what it’s about. The more trust Google has in your site, the more people it will send your way. If you’re looking to build a good website or are curious to see where your website stands, consider hiring a Digital Marketing specialist. The team at First Click Digital Marketing & SEO in Albuquerque are experienced artists who know the odds and ends of SEO. They can help you build a great website and if you already have a website, they can give it a facelift. Give them a call today!


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